AI Insights · Timothy · April 2022
Top 5 Photo and Video Apps on iOS in Nigeria: Q1 2022 Performance
Discover the performance trends of the top 5 photo and video applications on iOS in Nigeria during Q1 2022, with insights on downloads, revenue, and active users.
During the first quarter of 2022, the top 5 photo and video applications on iOS in Nigeria showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here's a closer look at how these apps fared:
Snapchat experienced significant fluctuations in weekly revenue, starting with no revenue in early January and peaking at approximately $87 in the final week of March. Weekly downloads showed an upward trend, beginning at around 50K and reaching up to 40.9K by the end of the quarter. Active users also grew steadily, starting from 1.26M at the end of December and peaking at 1.33M in the week of March 21.
Instagram saw varied weekly revenue, with a peak of $239 in early February. Download numbers remained relatively stable, ranging from 24.9K to 34K throughout the quarter. Active users showed a slight increase overall, starting from 804K at the end of December to reaching approximately 840K by the end of March.
YouTube: Watch, Listen, Stream maintained a strong presence with consistent weekly revenue, peaking at around $13K in late February. Weekly downloads fluctuated slightly, with numbers ranging from 18.4K to 23.6K. The app's active users also showed a steady increase, peaking at approximately 1.64M in the final week of March.
VLC media player showed consistent download numbers, with weekly figures ranging from 5.8K to 7.2K. Active users saw minor fluctuations but remained relatively stable, with numbers ranging from 71.3K to 81.8K throughout the quarter.
Lomotif: Edit Video. Add Music had a more stable performance in terms of downloads, with weekly numbers ranging from 4.1K to 8K. Active users saw a slight decline over the quarter, starting from 72.3K at the end of December and ending at around 58.5K by the end of March.
For more in-depth insights and data, visit Sensor Tower.